One of the most important factors in branding your business is a strong social media campaign. Using social media properly will connect you and your target audience and instill confidence in your brand.
Choosing the correct social media campaign Depends on your target audience and your needs.
Sites such as twitter , facebook, and Google+ are great for developing your brand and connecting to followers. Another great resource for reaching a targeted audience is Linkedin. You can't forget Pinterest and Instagram for sharing images and building a visual following. Images are hot right now and allow an instant connection and can have a viral effect for your following.
A solid social media campaign is essential for developing your niche and creating a solid foundation for you and your followers. It is how we connect and interact and essential for a successful business in this age and time. Without a strong social media presence you almost can guarantee a weak business model.